This year, owing to the Covid-19 lockdown conditions, we celebrated our annual 67squared Mandela Day event in the form of a two-hour webinar on Friday 16 July. ...
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The deadline for POPIA compliance has come and gone, and if you’re like most South African’s, you’re probably already tired of hearing about it....
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Google’s plan to remove cookies from its Chrome browser has led some digital marketing pundits to make dire predictions about the collapse of targeted advertising in a ‘cookie-less world’. This, of course, is nonsense....
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“I’m not going to lie, AI copywriters are currently better at writing in some ways than humans. After all, AI doesn’t get writer’s block when they have a deadline that they need to meet. But AI is still a long...
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Adjusting to working from home can be challenging. While it’s true that you do have a certain amount of flexibility and autonomy, the distractions and lack of supervision and camaraderie can definitely put a damper on your productivity....
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And How You Can Beat Apple at Their Own Game: Apple’s new iOS 14.5 update — currently being rolled out to its iPhone and iPad users — has got digital marketers hot under the collar. Informed consumers are welcoming the changes to...
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In our last POPIA article, we looked at how personal information can be legally gathered. Now let’s turn to the question of how that data should be managed and stored in terms of the Act’s regulations....
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The developers of GERU recently announced a major new update, bringing some serious improvements to the power and precision of this industry-leading predictive marketing software....
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Almost everyone has experienced that eerie feeling of being stalked by a brand. You visit a website, and all of a sudden you’re seeing their ads everywhere. Even on Facebook! How does this happen? And how can you get the power...
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Next month we’ll be discussing database best practices, including the new regulations for how data needs to be stored and protected. Managing your database and data subject records correctly is imperative under POPIA....
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