The AFDA Postgraduate ‘Passion’ Prospectus

The brief for this AFDA postgraduate prospectus was to challenge jaded professionals to rediscover the excitement of the film industry, and open their minds to the fulfilment that further study might offer them in achieving their life goals. The unusual format of this prospectus, its appealing colours and ornate illustrative style clearly struck a chord with the target market and helped to build the success of the postgraduate programme.